SPRINGFIELD, Mass. — Market Mentors, the region’s largest marketing, advertising and public relations agency, is proud to announce the addition of a director of agency operations, Pam Soisson, a 30-year marketing veteran from Glastonbury, Conn. This new position was created to provide guidance and day-to-day oversight as the agency grows.
“Pam brings a wealth of experience to this role,” said company President Michelle Abdow. “We are thrilled that she agreed to join our team and has already made a strong impact.She’s extremely methodical, seeking order and ways to improve efficiencies in process and procedures. This mindset, paired with leadership experience, makes her an especially effective member of our management team.”
Soisson most recently served as the vice president of marketing strategy for Rebel Interactive Group in Southington, Conn. At Market Mentors, she is responsible for the development and success of both the agency’s team members and the agency itself.
With her strategic planning acumen, Soisson prides herself on asking better questions to get to the heart of issues. “I love getting to the root of challenges so that we can develop the best solutions that lead to client growth,” said Soisson. “I’m delighted to join the team of creative professionals at Market Mentors. They truly extend themselves to provide every client with exceptional service.”
Market Mentors has a wide variety of clients in industries including automotive, banking and finance, education, energy, health care, home improvement, legal, manufacturing, nonprofit, political and retail. To learn more about the team, agency or services, visit marketmentors.com.
About Market Mentors, LLC
Market Mentors, LLC is a full-service marketing, advertising and public relations agency located in western Massachusetts and serving clients with global reach. They customize strategies and execute campaigns catered to each client’s specific needs that produce results. The highly experienced and creative team specializes in advertising, branding, media buying, graphic design, creative services, public relations, digital media and event planning to fuel business growth. Since 2003, the firm has proven expertise in all service areas and has the advantage of being the only area subscriber to Nielsen Media Research. At Market Mentors, it’s all about results. For more information, please visit marketmentors.com.